Today it’s not about ‘get the traffic’ — it’s about ’get the targeted and relevant traffic'.
It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.
Never fall in love with an idea. They’re whores. If the one you’re with isn’t doing the job, there’s always another.
All that is valuable in human society depends upon the opportunity for development accorded the individual.
Simplicity is about subtracting the obvious, and adding the meaningful.